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6,466 Posts
Trends are easy to follow and sales hardly ever just fall off a cliff. A good business person is always working different angles in the background but picks the most effective/financially rewarding time to implement. If you have a team that is in the playoff's you don't change the star qb just because his contract is up the following year, you stick with what is proven until performance degrades. That does not mean the backup is not in the background warming up.
So when your stuff no longer sells, that's the time to offer new products?
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